The premise

Exchanges are complicated.
Yours doesn't have to be.

Standing up an ad exchange usually means stitching together RTB, traffic shaping, compliance and reporting, then maintaining all of it. Floxis is that stack, run as your own.

A bid request arrives from your supply, the auction clears across your demand partners in well under a second, your margin is applied, and every bid, win and drop lands in your reporting about a minute later, all under your brand. You set the rules. We run the infrastructure that's already handling live production traffic.

See the worked example

How it works

One request, start to finish.

A bid request arrives from your supply. Floxis runs the auction across your demand partners in well under a second, in the illustrative trace above, it clears at $2.40 in 540ms, applies your margin, and serves the winner under your brand. Every bid, win and drop shows up in your real-time analytics about a minute later.

01

Request arrives

Supply sends an OpenRTB request to your branded endpoint, display, video, native, audio or CTV.

02

Auction runs

Floxis calls your demand partners with a 200–300ms timeout, shaping and filtering as configured.

03

Margin applied

Your margin is taken per transaction and the winning bid is cleared in real time, served under your brand.

04

Reporting lands

Every bid, win and drop reaches your real-time analytics about a minute later, with drop reports that show exactly why each request was filtered.

Capabilities

Everything an exchange needs, in the box.

The breadth that keeps your partners, and your operations, running on a single platform.

AI assistant — a +1 for your team

Ask your exchange why something changed and get an answer you can open and check. It reads your own log-level data — partner health, drop reasons, unsold inventory, live configuration — and does the finding-out, so your team does the deciding. Read-only: it investigates and recommends, you make the change.

ask in plain Englishyour data onlyread-onlyopens the report

Brand safety & fraud prevention

Floxis runs pre-bid IVT filtering on your supply at no extra cost, on by default for every endpoint, with fraud floor caps on every clearing path. Already have an IVT provider you trust? Bring your own keys and we integrate it. For creative verification, bring your provider and we integrate it.

pre-bid IVTcreative verificationfraud capsbring your own keys

Granular filtering

Allow and block lists across domain, bundle, publisher, CRID, IP, device and ad-markup, filter exactly what you want, where you want.

domainbundlepublisherCRIDIPdevice

Real-time analytics

Reporting in about a minute across deep dimensions and derived metrics, fill, win, render, eCPM, RCPM, cookie-sync, plus drop reports that show exactly why every request was filtered.

~1 mindrop reports

Request enrichment — identity

Server-side and pixel user-sync lifts your match rates, so more demand bids and more of your traffic clears. A buyer that recognises the user bids more often, and higher, on the very same impression. Signal-resilient, works with the IDs you already run: UID2, ID5, RampID, hashed email.

server-sidepixel syncUID2ID5RampIDhigher match rate

Request enrichment — geo

Every request is geo-resolved in real time with Floxis GeoIP, down to country, region and city. A request without geography is one buyers cannot target or price properly — resolving it lifts what the same impression clears, and you can floor and report by geography out of the box. Added to every request, with no integration work on your side.

Floxis GeoIPcountryregioncityworth more per request

Routing control

Per-endpoint QPS, spend caps and timeouts keep every partner inside its limits, and your infrastructure predictable.

QPSspend capstimeouts
Global infrastructure

Run your exchange where your traffic is.

Deploy close to your supply and demand for low-latency auctions, on one platform, every region.

New York Amsterdam Singapore
US Live
EMEA Live
APAC Live

Live production clusters in the US, EMEA and APAC, low-latency auctions next to your buyers and sellers, on one platform you operate as your own.

Your brand · your demand · our infrastructure

Launch your exchange.

See Floxis running live traffic under your brand. We'll walk through RTB, margins, the Optimizer, and real-time reporting across live production clusters in the US, EMEA and APAC.

Live production · US · EMEA · APAC · real traffic · [email protected]