White-label RTB exchange

Run your own ad exchange.

Floxis is the white-label RTB exchange you run as your own, your domain, your brand, your margins. Turn your traffic into revenue with an Optimizer on every endpoint that shapes traffic toward the goal you set, on infrastructure already running live production traffic.

Launch with demand already connected Live clusters · US · EMEA · APAC OpenRTB 2.5 / 2.6 · Prebid · VAST Full schain · log-level data
A bid, cleared live
Live auction illustrative
Bid request 300×250 · display · US 540ms
Demand A$2.10
Demand Bwinner$2.40
Demand C$1.95
Cleared$2.40
To your supply $2.11 Your margin $0.29

Sample values · illustrative 12% margin, you set the rate per endpoint.

Cleared in 540 ms · winner served under your brand
The exchange, made obvious

Supply in, demand out, your hub in the middle.

Every source on the left, every buyer on the right, your Floxis exchange clearing between them, your margin taken on every transaction.

Live topology Tap or hover a stage, or use the tabs below
Publisher Websites and publishers sending bid requests for their display, video, native, audio and CTV ad slots.
App Mobile and CTV apps monetizing their in-app inventory through your exchange.
SSP Supply-side platforms routing their aggregated supply into your exchange.
Your exchange RTB · your margin Your exchange runs the real-time auction, applies your margin, and shapes and filters traffic, all under your brand.
DSP Demand-side platforms bidding on your inventory in real time.
Advertiser Advertisers and agencies buying through your exchange.
Brand Direct brand demand connected straight to your exchange.
Supply Exchange Demand
Every source, one pipe
All formatsdisplay · video · native · audio · CTV Every protocolOpenRTB 2.5/2.6 · Prebid · VAST · JS tags Custom adaptersnon-standard partner? we build & maintain it 100k+ QPSper endpoint, configurable
Real-time decisioning
Your marginapplied per transaction, your rate Shaping + filteringauditable, under your brand IVT filteringpre-bid, on by default, or bring your own provider Real-time200–300ms DSP bid timeout
Clear to the right buyers
User syncserver-side & pixel, lifts match & bid rates Brand-safeschain checks, plus your creative-verification provider Full transparencybid, win & drop ledger, log-level Connect anythingDSPs, advertisers, custom adapters
Performance

Built to run at real scale.

Real-time
Low-latency auctions
200–300ms DSP bid timeout
100k+
QPS per endpoint
1–100k+, configurable
~1 min
Reporting latency
to your analytics
US·EMEA·APAC
Deploy by region
Live production, every region

Speaks every standard in your stack

OpenRTB 2.5 / 2.6 The real-time bidding protocol, how supply and demand exchange bids in milliseconds. Prebid Header-bidding framework, connect Prebid.js and Prebid Server demand straight into your exchange. VAST The video ad-serving standard, in-stream and outstream video demand and supply. JS Tags Script and pixel endpoints for tag-based partners that don't speak RTB. ads.txt Authorized-seller list, proves who is allowed to sell your inventory.+ built-in ads.txt crawler sellers.json Public seller identity, buyers can trace every seller in the path.+ supply-path transparency schain Supply-chain object, the full validated path from impression to buyer.+ SPO analysis IAB TCF & GPP Consent signalling, GDPR and US privacy strings passed through every request.
In production

Running live under other people's brands.

Publisher
Since moving our inventory to Floxis, we've seen a clear lift in revenue and eCPM compared to our previous ORTB setup — on the same traffic. The switch paid for itself quickly, and performance has been consistent since we switched.
Oren Vardy
Oren Vardy
Co-Founder, Landocs Group
Publisher monetization partner
Floxis has been a strong operational partner for Adapex. From day one, their team moved quickly to get us live and has stayed just as responsive since — when we've needed data, answers, or a fast turnaround, they've delivered. It's a relationship that's felt collaborative rather than transactional, and one we're glad to keep building on.
Raquel Rosenthal
Raquel Rosenthal
CEO, Adapex
Why operators choose Floxis

Three things, done properly.

The differentiators that matter when you're the one whose name is on the exchange.

White-label, end to end

Your domain, your branding, your invoicing. Supply and demand partners integrate with your exchange and never see Floxis underneath.

custom domainyour brandingyour invoicing
How the platform works

An Optimizer on every endpoint

Set each demand endpoint to Off, Bid rate or Revenue and Floxis shapes its traffic toward that goal. Your floors, margin and rules stay yours. The Optimizer page shows how it works.

per endpointtraffic shapingyou stay in control
How the Optimizer works

Standards-native & compliant

OpenRTB 2.5/2.6, Prebid, VAST and JS tags. ads.txt, sellers.json and supply-chain (schain) validation built in. Global privacy compliance, GDPR, CCPA/CPRA, IAB TCF & GPP, all on a fully auditable platform.

IAB TCF / GPPschainauditable
Integrations and standards
Who it's for

Built for teams that route real traffic.

Ad networks

Launch your own branded exchange without building the core from scratch.

Publishers

Get exchange-grade infrastructure without standing up and running it yourself.

SSPs

Operate a branded exchange layer with margin control and full auditability.

OpenRTB traffickers

Route programmatic traffic at scale with per-endpoint QPS and shaping controls.

Your brand · your demand · our infrastructure

Launch your exchange.

See Floxis running live traffic under your brand. We'll walk through RTB, margins, the Optimizer, and real-time reporting across live production clusters in the US, EMEA and APAC.

Live production · US · EMEA · APAC · real traffic · [email protected]